Topical Authority guides
Learn how topical authority works, why it matters for SEO, and how to build it with content clusters and strategic content planning.
Topical Authority vs Domain Authority: What Actually Drives Rankings
Domain authority has long been the default SEO metric. But Google's algorithms now reward comprehensive topic coverage — topical authority — more than raw link profiles. Here's what that means for your strategy.
Read articleWhat Is Topical Authority? A Complete Guide for SEO
Topical authority is one of the most important — and most misunderstood — concepts in modern SEO. This guide explains what it is, how Google evaluates it, and how to build it systematically.
Read articleContent Clusters Explained: How to Structure Content for SEO
Content clusters are the structural foundation of topical authority. This article explains the pillar-cluster model, how to plan your clusters, and common mistakes to avoid.
Read articleBuild topical authority with Inbounder
Visual topic clustering, AI content generation, and direct CMS publishing — all in one platform.